05Lifecycle · Email and marketing automation
Marketing automation that earns revenue while you sleep.
The right message at the moment a customer acts, not on a calendar. Our marketing automation experts build the flows, the triggers and the CRM wiring that turn interest into income, automatically, and keep tuning them.
- First lift2–4 weeks after launch
- Retainers from$3,000/mo
- ReplyUnder 12 hours
A customer journey that builds itself, and branches on what the customer does. Turn on JavaScript to try it.
01Where it breaks
Templated flows, messy tags, systems that fire.
Every sequence, trigger and integration moves someone forward, not sideways.
For a SaaS company
Onboarding, in-app and lifecycle email that move trials to paid, then paid to annual.
Wired into HubSpot, Mixpanel and Salesforce. How we work with SaaS
- 01Trials sign up, then vanishHurts trial-to-paidBest with Experience and Agentic AI
- 02Churn won’t budgeHurts net retentionBest with Agentic AI
For a B2B company
Lead scoring and nurture that give each stakeholder what they need, synced to your CRM.
Wired into HubSpot, Salesforce and LinkedIn. How we work with B2B
- 01Leads that never fitHurts lead qualityBest with Paid media and Agentic AI
- 02Deals that drag for monthsHurts sales cycleBest with Experience and Agentic AI
- 03Sales and marketing don’t connectHurts attributionBest with Agentic AI and Paid media
For an eCommerce brand
Klaviyo flows for welcome, abandoned cart, replenishment and win-back.
Wired into Shopify, Klaviyo and Amazon. How we work with eCommerce
- 01One-and-done customersHurts repeat rateBest with Agentic AI
02What’s included
Build your
scope.
All 16 pieces below are part of email and marketing automation. Switch off what you already have covered, and the price guide and your note to us follow.
01
Email workflows
Logic-driven sequences that engage, convert and retain.
02
CRM integration
Leads, deals and data flowing cleanly, nothing slipping.
03
Behaviour triggers
Sent when a customer acts, not when the calendar says.
04
Audit and rebuild
Untangle what’s there, then make it earn.
Your scope
All 16 pieces, across email workflows, CRM integration, behaviour triggers and audit and rebuild.
03How it runs
Lift in weeks,
the full funnel in a quarter.
We audit what you have, map the sequences that matter most, build the logic and the integrations, then refine them as the results come in.
Week 0Initial lift within two to four weeks of launch
Scroll, or drag the line
- 01AuditWeeks 0–2
Your systems, journeys and data flow, and where leads stall today.
- 02MapWeeks 1–3
The highest-impact sequences, segments and triggers, in the order they pay back.
- 03BuildWeeks 2–6
Logic, content and integrations across email, SMS, in-app and your CRM.
- 04OptimizeWeeks 6–26
Timing, segments and triggers tested and tightened every month.
The shape, not a promise. Timings are what most clients see; yours depend on your market and where you start.
04Proof
Proof,
not promises.
The numbers behind the agency, the brands behind the numbers, and what clients say when we’re not in the room.
“The go-to person who knows what to do to drive results.”
“Improvements from his work are still happening.”
Brands we’ve grown
21 of 200+ · point at one for its colours
05What it costs
Straight
numbers.
Retainers typically start at $3,000 a month, depending on your tools, lead volume and campaign complexity. Everything is shaped around your stack, goals and CRM.
Monthly
$3,000/mo and up
Your quote comes after the first conversation, scoped to what you actually need.
What moves the number
- Your tools and CRM
- Lead volume
- How many journeys and channels
It starts with
A deep audit of your systems, journeys and data flow.
Get my automation plan06Questions
Asked,
answered.
01What does marketing automation cost?
Retainers typically start at $3,000 a month, depending on your tools, lead volume and campaign complexity. Everything is tailored to your stack, goals and CRM setup.
02How does your automation process work?
A deep audit of your existing systems, journeys and data flow first. Then our marketing automation experts map high-impact sequences, build the logic, integrate across platforms, and keep optimizing on engagement and outcomes.
03How long until we see results?
Initial lift usually appears within two to four weeks of launch. Full-funnel impact builds over 60 to 90 days as sequences run, segments tighten and triggers are refined through testing.
04Can you fix or rebuild our current flows?
Yes. We regularly untangle and restructure existing automations: fixing logic, removing redundancy and optimizing for clarity, speed and results.
05Do you support CRM integrations and lead scoring?
We do. From multi-platform syncing to custom scoring models, we align automation with sales priorities, so the handoff is seamless and the follow-up is fast.
06Email, SMS or both?
Both. We build journeys that span email, SMS and in-app, so your message shows up on the right channel at the right time.
07Contact
Let’s talk
automation.
Tell us where you are and where you want to be. A strategist replies within 12 hours, usually much faster.
- Emailmoe@themarketingagency.ca
- Phone1.855.710.8454
- Reply timeUnder 12 hours
Common first questions
06Up next
Or any of the six: Answer engines, Search, Paid media, Experience. See how they fit together.